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Moutai takes action to clean up fake Laimou

By Jia Tingting| chinadaily.com.cn|Updated: May 23, 2014

Kweichow Moutai Co, the Chinese leading liquor maker, announced on Tuesday that any products with the trademark "Laimou" not produced from the Moutai distillery are fake.

Moutai won a legal dispute over the trademark Laimou, and it warned any infringing competitors to cease using the label on March 15.

By ending the dispute, which has lingered for nearly a decade, Moutai is taking action to stop trademark infringement via legal means.

Moutai alerts customers to look for the Moutai distillery name when buying Laimou.