Xiao Fang: A cinematic love letter to Guizhou's countryside

Xiao Fang tells the story of Yang Xiaofang as she devotes herself to the herbal medicine industry in Guizhou. [Photo provided to eguizhou.gov.cn]

Xiao Fang, a new TV drama that premiered on China Central Television on July 13, brings the stunning landscapes of Southwest China's Guizhou province to the screen. Filmed on location, the drama uses Guizhou's rural traditions as a backdrop to tell an inspiring story of female growth, capturing the region's natural majesty and unique cultural charm.

The production crew traveled deep into Guizhou's various regions for scouting and filming, weaving the province's green hills, lush countryside, rustic courtyards, and local folk customs into the narrative tapestry.

The storyline follows the female protagonist, Yang Xiaofang, as she devotes herself to the herbal medicine industry in her hometown of Guizhou, a journey inspired by the region's mountainous terrain and unique agricultural sector.

Through the screen, viewers can get an intimate look at Guizhou's natural beauty and bustling community life. This immersive experience is poised to boost Guizhou's summer tourism, utilizing the show's intellectual property to empower local cultural tourism and expand the reach of the province's cultural heritage.

By integrating Guizhou's tourism resources, narrative storytelling, local industries, and rural culture, Xiao Fang sets a benchmark for the integration of "film/television + tourism." It invites audiences not only to enjoy the drama but also to fall in love with Guizhou's beautiful landscapes and countryside.